THE ONE TO WIN

CLIENT: The R&A / IMG Endeavour

In 2015 North Ridge Films were approached by The R&A to produce a film to launch the rebrand of The Open Championship.

 

The film features thirteen of the greatest golfers to have ever lived describing what the famous Claret Jug, golf’s most sought after trophy, means to them. Tiger Woods, Jack Nicklaus, Arnold Palmer, Sir Nick Faldo and Rory McIlroy are all accompanied by a soundtrack featuring Ludovico Einaudi.

 

Originally intended for online and social media use only, the film was so popular it was used by numerous global broadcasters in the opening sequence to their final day’s coverage of the Championship.

 

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